Justin Carter - The Pursuit of Glory

short basketball wear commercial

In this short ad I wanted to show how sport players push themselves on the limits to play better game. Client gave me freehand so I and my screenwriter Rocky Puchert created little screenplay about player that would be working hard to get better and he will not stop even when he is the best. 
For our actor/player we chose best player from past Slovakian basketball season, his name is Justin Carter and this was his first experience with shooting. But I can say that on the screen he looks natural and I was very pleased with a way how he act (well there was not much to act but…). 
When I was thinking about look and feel of whole video, I wanted something very raw and simple with sharp edits in video likewise in sound design and ofcourse have some interesting color treating! Since I was very limited with bunget, I had to think twice before I will do something. For shooting location we choosed Martin, Slovakia, hometown of  Ballers brand owner Tomas “Sixtee” Hanak. Here we made four different local sets: running trackfield with a nice view on moutains, old stairs, little wood in park and gym. We filmed two days.
equipment: Canon 60D with lenses:Tamron SP AF 17-50mm f/2.8, Tamron AF 70-300mm f/4.0-5.6 Di LD Macro Zoom, audio captured on Zoom H1 Handy Recorder

Software: Premiere, After Effects, Photoshop

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